B2B and B2C Omnichannel

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Purchasing shoes used to be an arduous task. One person took your request and handed it to another person. They went in the back and looked for your size. If they had it, and they wouldn’t know until they looked, they came back to you. You then gave it to a different person behind the counter. They took your money, gave your change and waited for your receipt to print. Every single step in this customer journey has been transformed by digital commerce.

The modern customer expect quick, seamless and intuitive experiences every time they engage with your brand. What’s more, they expect this experience to be consistent across each of your touchpoints including your website, your mobile site and even your bricks and mortar store. Whether it’s B2B or B2C, most companies lack the capabilities to deliver this required level of customer engagement. However, if they are to survive and then grow, B2C and B2B enterprises must enhance their customer experience and deepen their level of omnichannel customer engagement. We help them do just that.

How we can help

Customers now expect consistent, personalized buying experiences regardless of what device they are on. However, for many B2C and B2B companies, customer information remains the sole property of the marketing, sales and support teams. This makes it extremely difficult to get a holistic view of your customers’ needs and create a unified business presence.

Unfortunately, most companies lack the capabilities to change this in order to deliver the required levels of customer engagement. By working with you we can provide you with integrated, omnichannel solutions that are based on cutting-edge customer data and analysis. Using industry-leading commerce platforms, we can gain insights that can help you transform the speed and performance of your technologies, as well as your reputation with your target audience.

Our key B2B and B2C Omnichannel offering:

  • Omnichannel customer experience maturity assessment
  • Omnichannel integration
  • Omnichannel testing
  • Platform transformation
  • Greenfield implementations
  • Platform co-sourcing

Need help? Then you just need to tell us.

Whatever business problem you have, we have the B2B and B2C Omnichannel Solutions to help.