KLGAME™ (Kellton Tech Location based Gamification, Analytics & rich Messaging Engine)
KLGAME™ is a platform which can enable rich notifications (text, audio, video) to be sent to users (using smartphones and other wearable devices like Google Glass etc.). KLGAME™ platform uses beacon/iBeacon technology to locate users.
KLGAME™ is designed in a flexible and scalable manner. With minimal customization, it can be used to create multiple industry specific solutions like Travel, Hospitality, Retail, Entertainment, Advertisement, Healthcare etc.
There are two major components of KLGAME™:
- Mobile SDK
Mobile SDK resides on mobile phone/wearable devices and connects with the beacons to fetch beacon location and related data. SDK also communicates with Engine to notify it about user location and to fetch data specific to that location. Various UI applications can be created using this SDK.
The engine is the backbone of the system and constitutes 4 major components:
- Big Data
The engine continuously fetches user location (based on its proximity with beacons) from mobile applications and stores it in the database. User demographics, behavior, history is fetched from earlier activities stored in the database and also from social media. The engine keeps on updating the users with relevant data based on user location. This data is stored in the Content Management System (CMS) of Engine and can be added/modified at run time based on real time analytics reports.
This enables Admin to understand user location/ behavior and take relevant actions. Therefore, Analytics and Big Data which is an integral part of KLGAME™ generate reports for monitoring purpose providing minute-to-minute details about user activity and demographics.
KLGAME™ is designed in a fashion to serve many verticals ranging from stadiums, museums, to retail and airlines. A museum/store/mall can utilize this platform as a museum guide/goods locator/to push offers and coupons etc. For a museum/mall with high footfall, this can also be utilized to create a route map where traffic may be diverted to lower density areas.
Our Target Verticals
- Android Smart Phone
- Google Glass